Job Summary

    We’re looking for a flexible and versatile marketeer who will be responsible for the growth of WATAN brand name and promote our Organization and increase followers, partners and donors engagement. The marketing manager will be responsible for developing, implementing and executing strategic marketing plans for the entire organization in order to attract potential audience and retain existing ones. 
    • Candidate responsibilities would include managing and coordinating marketing strategy, leading market research efforts to uncover the viability of current and existing products/fundraising campaigns and event, and liaising with media organizations and advertising agencies.

Position Requirements

    • BS/MS degree in marketing or a related field.
    • Fluent in Arabic & English (strong written and verbal skills).
    • Demonstrable experience in marketing together with the potential and attitude required to learn.
    • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
    • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
    • Strong analytical and project management skills.
    • Strong communication, interpersonal, facilitation and diplomatic skills.
    • Experience in setting up and optimizing Google Adwords campaigns.
    • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
    • Good taste, a sense of aesthetics and a love for great copy and witty communication.
    • Up-to-date with the latest trends and best practices in online marketing and measurement.
    • Confident and dynamic personality.
    • Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
    • Ability to communicate effectively with others.
    • Management skills.
    • Interpersonal and communication skills.
    • Presentation skills.
    • Problem solving skills.

Responsibility

    • Develop strategies and tactics to get the word out about our organization and drive qualified traffic to our front door.
    • Design & deploy successful marketing campaigns and own their implementation from ideation to execution aligned with WATAN strategy.
    • Suggest and implement direct marketing methods to increase the attention of the target audience.
    • Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more.
    • Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
    • Build strategic relationships and partner with key players, Partners and Donors.
    • Be in charge of marketing budget and allocate/invest funds wisely.
    • Working closely with media and advocacy department and assisting with all campaigns and events.
    • Creating a wide range of different marketing materials.
    • Maintain a strong online image for the organization through website & social media.
    • Liaise with business development department to ensure brand consistency.
    • Measure and report performance of marketing campaigns, gain insight and assess against goals.
    • Analyzing potential strategic partner relationships for organization marketing.
    • Maintain effective internal communications to ensure that all relevant organization functions are kept informed of marketing objectives.

Job Code

WTG/MM/1001

Date

2018/04/28

Work Place

Turkey - Gaziantep